Madrid & La Rioja Tour: A Tale of Two Cultures Through Tradition, Food & Wine

What to expect on this itinerary
Spain is a confluence of cultures that uniquely flow out of each region. Madrid boasts a contemporary and fast-paced atmosphere encased in a city of historic buildings. El Rioja is a region emblematic of vineyards and medieval towns spread throughout the countryside. This Madrid and La Rioja tour is custom-tailored to tell a tale of two cultures through tradition, food and wine. Visit elegant palaces and sip wine in a cellar with over 500 years of history. From paintings to cuisine, people to architecture, countryside to cityscape, you will discover culture in Spain.
Customizable Itinerary
Knowing Where to Start
Madrid both encapsulates and separates itself from the remarkable cultures of Spain. The Spanish capital city has a firm grip on its historic routes, cultural identity, and gastronomical fingerprint. The Gran Via is lined with baroque facades of antique buildings. Plaza Mayor is encircled by on old palace with over 237 balconies looking inward on the square. Locals and visitors sit in the charming cafes and let the aromas of freshly baked pastries and steaming coffee engulf them. When you arrive at the airport, your private transfer is already waiting for you. The city bursts with regal and cultural fame.
The Golden Triangle of Art is comprised of three most important art museums in the city: the Prado, Reina Sofia, and Thyssen-Bornemisza Museums. The country’s heritage emanates from the opulence of the Royal Palace and the decadence of Michelin Star rated restaurants. The modern world meets the far-reaching historic architecture. The city moves to the fast pace of capital streets, but the people contain a charm of the countryside. While you find the cultures of the entire country settling in, Madrid is unique in its energy and is remarkably different. The longer you stay, the more you will understand that Spain is a single country but Madrid is a different world.
What's Included:
Discovering Madrid
Capturing Toledo
The Strength of Dedication
Collecting Europe
Good to Be Guided
On the Footsteps of Pioneers
Cultural Collaboration
Trip Highlights
- Discover the vast cultural differences between Madrid and the northern villages of La Rioja Province
- Visit the exceptional landmarks, from historical buildings to celebrated museums, of Madrid
- Explore Toledo, and entire medieval city distinguished by UNESCO as a Cultural Heritage Site
- Witness the world’s largest building at El Escorial, a stunning 16th-century edifice
- Travel the La Rioja wine trail on guided visits to the local wineries
- Stumble upon hidden restaurants and cafes in a distinctive food-centric medieval village
- Stroll through the world’s largest wine museum
Detailed Description
Sip a fresh coffee as you sit in an open café surrounded by the façade of an old palace. Wander down a street known to have over 80 separate small restaurants, each offering unique and local cuisine. On this 8-day Madrid and Rioja tour you will experience two cultures through tradition, food and wine. Start your luxury Spain vacation in the capital, a city filled with fascinating heritage. The Royal Palace is alluring and the old quarter embodies the history of the entire country. Spend the first day on a privately guided tour of the city’s most exciting monuments. Visit Plaza Mayor and the Royal Palace. Spend time wandering through your preferred art museum of the golden triangle. Journey to Toledo for the day and enjoy a guided tour of the medieval city. Toledo is an amalgamation of cultural history, collecting distinctive art and containing legacies of palaces, fortresses, mosques, synagogues, and churches.
En route to Haro, you will stop at El Escorial, the largest building in the entire world. The complex is a combined palace and monastery that dates back to the 16th century. The opulent interior contrasts the sharp façade. Spend time enjoying Haro, a sleepy medieval town considered to be at the heart of the La Rioja wine region. Visit the largest wine museum compiled to date at Dinastia Vivanco. Learn about the history of wine cultivation and the importance of grape varietals and diverse landscape. Enjoy your private guided tour of the wineries and surrounding villages.
Each vineyard explains another aspect of wine production and offers fabulous samples of the regional wines that reinforce information with flavorful facts. Explore the broad regions of the countryside, the quiet charm of persistent medieval villages, and the exceptional cuisine along Calle Laurel, one of the most celebrated gastronomical streets in the country. Follow the footsteps of vintner pioneers and enjoy the stunning landscape around Elciego and Laguardia. If you don’t love wine at the start of your visit to La Rioja, you will certainly delight in its history and passionate followers. You have your preference of transferring to Bilbao or returning to Madrid for your flight home. You have experienced just the tip of Spanish culture and can always continue the exploration.
Starting Price
$3,200 per person (excluding international flights)
What's Included
- Accommodations
- In-country transportation
- Some or all activities and tours
- Expert trip planning
- 24x7 support during your trip
Your final trip cost will vary based on your selected accommodations, activities, meals, and other trip elements that you opt to include.
Verified Traveler Reviews
Based on 166 reviews
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We selected Zicasso’s travel company to work with in planning our trip to Spain. The founder was very attentive to what we were interested in doing and seeing. He also worked with us to ensure we could enjoy the trip, even though my husband has some mobility issues.
We arrived in Madrid and were transported to the high-speed train station, from where we traveled to Seville for four days. We stayed in the heart of the city, across from the cathedral. We loved the old, narrow, cobblestone streets and the many cafes with outdoor seating.
While in Seville we had a guided tour of the cathedral, Palace of Espana, and Alcazar Palace. The guide was excellent and the history was so interesting. We also watched a traditional flamenco show, took a cooking class, and visited the Hamman baths. On a day trip, we went to Cadiz and visited a local winery.
We returned by high-speed train to Madrid and took a tapas tour that evening. What a fun time of trying new foods and visiting several restaurants. We enjoyed a tour of the Royal Palace and a walking tour through the Plaza Mayor and the Habsburg district. On our last day in Spain, we took a day trip to Toledo. What a beautiful and interesting city, with thousands of years of history.
Every event, tour, and sightseeing excursion was timely and went very smoothly, thanks to the planning and efforts of our travel agency.
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Fantastic family trip - one of our best ever due to the impeccable planning and service provided by our agent and his team. Our trip started in Madrid and included day trips to Toledo, Segovia and LaGranja. We loved the boutique hotel which was our home base for those first days. Great location, elegant and unique. Our walking tour guides in each of these cities were fabulous - knowledgable and a pleasure to spend the day with. We ventured to Seville via high speed train for 2 days where the highlights were a biking tour of the city - such a fun way to see the sites and enjoy some exercise - and an evening "tapas tour" for dinner on our final night. We stayed in another gorgeous and unique property, located in a perfect area for lots of walking! The restaurants that our agent booked for us were outstanding! Our agent checked in with us throughout the trip to make sure that we were happy, and we even had the pleasure of meeting him for a pre-dinner cocktail one evening. How often does that happen? 5 star service!
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Words can't explain just how important this trip was for my 90-year-old Uncle. In 1944, he was a U.S. soldier in Germany, and during that time, he had one week's leave from the Army. He decided to visit Spain for that week, and he absolutely fell in love with the country. He promised himself that one day he'd return. Nearly 75 years later, I had the privilege of helping him make that dream come true. However, I could never have made that trip as smooth and absolutely enjoyable and free of all stress that it was if it weren't for our travel planner and her associates at the travel agency. They were careful and thoughtful in their assessment of what and how we needed to travel the country, given my Uncle's age.
The travel agency asked all the right questions, then created an amazing itinerary that encompassed all the cities and towns we wanted to experience without rushing from one place to another. My Uncle did not want to be herded on a bus tour, nor did he want to sit on a bus with lots of other tourists and not be able to understand the tour guide. He wanted private tours of major sites in each of the towns we visited and he wanted to be able to have resting time each day. Additionally, he wanted four-star accommodations, rather than whatever accommodations a group tour was providing.
Our travel planner and her team created the most incredible vacation for my Uncle, that included professional, patient, and incredibly knowledgeable tour guides who were also personable and fun-loving people. They all spoke excellent English besides their native Spanish, and had tickets to the most popular sites, bypassing huge long lines to get us into the facilities ahead of everyone. They also provided wheelchair accommodations and made sure my Uncle had access to bathroom facilities when necessary. I made sure each private tour guide received a generous tip for their wonderful services.
Additionally, I can't say enough about the accommodations that we had along the way. They were all four to five star that all included an AMAZING delicious breakfast buffet each day. I can still taste the wonderful cheeses, fruit, huevos, ham, chocolate croissants and perfect cappuccinos! The presentation of each breakfast was outstanding!
We first visited Barcelona and had a two bedroom apartment that was absolutely perfect and located near food, fun and transportation. The staff was friendly and amazing, and everyone spoke English. The apartment was five star all the way! We had a wonderful tour with our guide where we got first class treatment, bypassing the long lines for the Templo Expiatorio de la Sagrada Familia, which was designed by famous architect Antonio Gaudi. Then she took us to the Old City of Barcelona where we walked on the same streets built by Romans. My Uncle is still talking about that experience!
The next day, we boarded a bus with a small group of travelers to see Monseratte, a Benedictine monk mountain retreat. It was one of our highlights of the entire trip, and was quite emotional for my Uncle. The views from Monseratte are absolutely breathtaking and I was able to get some fantastic photographs from the top of the mountain. Absolutely recommend this day trip. After we left Monseratte, we enjoyed an afternoon of wine tasting and tapas at a family vineyard with our small group of about ten travelers. We had so much fun and we all bonded as a group. Such a wonderful way to end our day.
From Barcelona, we were flown to Granada, where we stayed in another fantastic five-star hotel adorned with Marble and decorative rod iron throughout the facility. It was also in the heart of the town and easy access to shopping and sites. We took a taxi up the mountain to the La Hambra where we met our next tour guide who gave us a wonderful tour of the city within a city. What a site to see and such history to learn! Later in the day, when we returned to Granada, we walked the city and shopped- lots of great shopping- and had a wonderful dinner at an outside cafe. This is definitely a trendy, upscale shopping area.
Next, our travel agency arranged for a private driver to take us from Granada to Seville because the train was inoperable and we would have had to take a bus for part of the nearly three-hour trip to Seville. Our private ride was smooth, relaxing and our driver was very personable. He also had a very clean, comfortable car. I highly recommend this mode of transportation!
Once in Seville, we checked into our hotel- yet, another spectacular accommodation- including a rooftop pool and bar that overlooked the entire city of Seville. The rooms are spotless and I absolutely love the bathrooms, equipped with glass showers, large overhead showerheads and excellent craftsmanship. Our evening Tapas and wine tour with our guide was so memorable. She took us for a walk through her neighbourhood of narrow cobblestone streets and rod iron balconies to see various historical sites such as a Music museum and conservatory, an ancient breathtaking Cathedral that was still operational, and the town plaza where neighbours would meet and children would play. The area was so quaint, we didn't want to leave. Moreso, our guide had arranged for us to go from one Tapas bar to another in the neighbourhood- never waiting in any lines- and tasting the most exquisite Tapas and wine/beer we'd ever had on the trip! She paid all expenses and ordered the food and drink throughout the night.
Sadly, we had to leave Seville and take the highspeed train to Madrid, where we stayed for several days in an absolutely beautiful hotel on Jorge Juan Avenue. Newly renovated with an old European flair of gorgeous white marble everywhere, beautifully decorated lobby and bar, a lower-level cellar that was renovated into this amazing kitchen, breakfast buffet with old brick and wood decor, including an old iron stove, and central to the whole hotel was a gorgeous rod iron cage-elevator that Europe is so well-known for. Can't speak highly enough of this hotel!
Madrid is a very large city and quite majestic. They have a large central park in the midst of the city and it's filled with people walking their dogs, scooters, joggers, and kayakers surrounding a beautiful small lake adorned with marble monuments. We really enjoyed eating ice cream and walking in this park, and also saw a lovely art exhibit while there. Our second day in Madrid included a 25-minute train ride to Toledo, where we met our tour guide who showed us all over this quaint historical town. She grew up in Toledo and knew everyone, so we got private tours of little businesses that would make gold jewelry by hand, as well as a six-generation business that handcrafted amazing pottery with 24K gold inlay. The town is also known for its steel and sword making. We saw amazing swords and gold- lots of gold. Absolutely a must for gifts of gold or steel products at amazingly low prices. We truly loved the Cathedrals and narrow winding cobblestone streets of Toledo. It's a small town with a rich religious history of various religious backgrounds. Now I know where "Holy Toledo!" came from!
Overall, the trip was a life changer. My Uncle shed a tear when we had to leave because he enjoyed this trip more than any other place he's ever visited in his life. At 90 years old, he said he is now complete. To our travel planner and everyone at this company, I can't thank you enough for providing such a memorable gift for an old man who wanted nothing more than to have one last trip to a beautiful country he has never forgotten. Muchas gracias!
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Our travel agency planned a two week, multi-city trip for us, covering Madrid, Toledo, Cordoba, Granada, Seville, the White Villages and Barcelona. They arranged in-country hotels, transportation, drivers, guides, restaurant reservations and tours. They did an excellent job on all fronts: Professional, friendly, thoughtful and thorough. Highly recommended.
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